Looking for someone to help you succeed in your journey

from accountant to CFO?

My Finance Coach is the most affordable way to get the help you need

to progress and gain confidence in your business-focused Finance career!

With regular group coaching,

a supportive community, and

a suite of business-focused, impact-building, online learning material.

Enrol now

Suffering from any of the following?...

  • Frustrated by lack of progress in your Finance career
  • Frustrated by lack of influence in the business
  • Confused by choices for your career and development
  • Stuck doing dull work, yet knowing you can add so much more value
  • Held back from promotion for reasons you don’t understand
  • Struggling to gain confidence as you progress in leadership
  • Struggling to get impartial career advice from people who actually know Finance careers from experience
  • Desperate to find a mentor to guide you and give you confidence
  • Struggling to raise the performance of your Finance team

We can help!

With our years of experience and structured approach, you can get access to top-quality advice, guidance, training and support...

... To help you actually make real change in your life, work and career

... Not just a course you never put into practice

... Not just one-off advice with no follow-up

This is what you’ve been looking for!

Supercharged Finance

brings you

MY FINANCE COACH

(featuring one of the “top voices” in Finance, Accounting and FP&A*)

My Finance Coach is a unique subscription-based online training and coaching group dedicated to improving your confidence, giving you clarity and helping you to enjoy a rewarding career helping business as a Finance professional

Including training that covers business acumen, behavioural skills, career planning, and the key tools and techniques you need to make an impact in business and to make progress along the journey from accountant to CFO.

And, more importantly, the group coaching and community support to help you to feel that confidence and satisfaction as you put your learning into action.

How does My Finance Coach help?

Provide clear frameworks for your learning and progression in Finance

Give you the business-focused mindset required to consistently make an impact in business

Help you to become more influential and build better relationships in the business as a Finance professional

Help you to work out an action plan that leads to a more rewarding career

Give you access to the knowledge and experience of experienced Finance leaders and a community of Finance professionals like you

Help you get clarity on your way forward, to have confidence taking positive action

What Makes My Finance Coach Unique?

Access expertise and experience

Tap into our many years of experience in senior Finance leadership in industry and commerce - insights, learnings, successes and failures

Purpose-driven approach

More than any specific knowledge and skill, our intention is to build your mindset into one that asks why and focuses on business impact

Not just a library

Our training is carefully put together and structured to enable you to become an exceptional business-focused Finance professional. It’s not just a course catalogue to pick and choose from

Not just training

We don’t just want you to know more stuff. We want you to be exceptional in your Finance work, whatever you do, so we give you group coaching and peer support opportunities to help you apply your learning

It’s all about YOU

It’s all geared to helping you. Helping you to make a difference in whatever you do. Helping you to grow in confidence in your career. Whatever change is needed in your Finance department or in your business, the question is what will you do

We believe in you

A growth mindset underpins the way we coach and teach. Whatever your starting point, you have it in you to be a great business-focused Finance leader

Enrol Now

Meet Our Head Coach

Hi! My name is Andy Burrows. I set up Supercharged Finance in 2016 to help Finance professionals like you to make an impact for your business.

I’ve been working in Finance in business since 1996, after starting in public practice as a chartered accountant. And I’ve worked for many businesses since then, in many different roles in Finance - look up my LinkedIn profile if you’re interested!

20 years later, I realised that what I’d enjoyed the most about my work was

a) helping the business, and 

b) helping other people in Finance.

I love seeing Finance professionals grow in confidence, enjoy their work and build their impact in the business.

And I’ve reflected a lot on what I’ve learnt over the last 25 years, and I’ve turned that into a development and growth framework for Finance professionals,

... to increase your confidence,

... increase your enjoyment, and

... build your impact in business.

It isn’t good enough to be good with numbers. Career progression in Finance isn’t just about technical prowess. You need much more business-focus, an understanding of performance management and strategic insight. And at the same time, you have to grow in interpersonal skills, influence and leadership.

 

And that’s why I designed My Finance Coach!

Kept Me on Track Towards My Goals

“My Finance Coach has provided me with organized and clear content, simplifying the complex world of Finance and Business Performance Management. The coaching calls have kept me on track towards my goals and have provided world-class techniques and feedback personalized to my journey. Andy and his team's vast knowledge and on-going support continues to impress me, always showing their true care for my personal and professional success!” – Darin Leonard, My Finance Coach member

Andy's other contributions...

Everything You Need to Get You Flying...

My Finance Coach is a unique combination of online training, coaching and peer support, geared to boosting your business impact and helping you on your personal journey from qualified accountant to senior Finance leadership, for an affordable monthly subscription, for as long as you need:

Online training

Online training is made up of three core courses and a growing number of supporting courses:

CORE: Finance Career Mastery

A bundle of two mini-courses: An Introduction to Business-Focused Finance and Developing the DNA of a CFO. Giving you a framework for your development and career progression as a Finance professional in business, and helping you to see the way forward more clearly.

CORE: Drive!

Giving you a framework for a business-focused mindset, showing how you as a Finance professional can help to drive business performance through improving performance management.

CORE: The Foundations of Influence and Leadership for Finance Professionals

Building the foundational habits, behaviours and skills that enable you to build relationships and work collaboratively to give you greater impact and influence in the business.

A Finance Managers Guide to Business Change

Finance managers frequently have to get involved in business projects, change and transformation. This course focuses on getting the business case right, but also highlights other areas that often trip us up.

Business Performance Management Tools

Showing how to use tools such as Activity Based Costing, Balanced Scorecard, value driver trees, Key Performance Indicators and rolling forecasts to help manage business performance better.

Other (future)

Further lessons and courses will be added in the future, all centred around helping you to grow in your impact on business performance through business acumen and well-developed influencing and leadership skills.

Coaching and Support

Regular group coaching and support calls - With up to 4 sessions per month to choose from, these free-form conference calls mean you can talk with us about any challenges you’re having with your Finance work or career, as well as sharing your experience to help others. Call recordings are normally available afterwards for those who can’t make it.

One-to-one coaching sessions are also available to members at preferential rates.

The Supercharged Finance Student Community

For additional peer support My Finance Coach includes access to an exclusive Facebook group for Supercharged Finance course students - a community where like-minded Finance professionals can help each other in an informal and immediate way.

How Much Does Membership Cost?

 

Monthly subscription membership including (while you’re a member):

  • Regular live, interactive, online group coaching / support calls with an experienced Finance leader and mentor (a single 1-2-1 coaching session is normally $500)

  • Quality business-focused Finance learning material - guiding you from accountant to CFO. Including:

  • Drive! - our established online course teaching the fundamentals of business performance management (worth $497)

  • The Foundations of Influence and Leadership - our 12-week online program building your foundational behavioural skills (worth $997)

  • Finance Career Mastery - helping you to map out your learning, development and career moves on what we call the "success path from accountant to CFO") (worth $297)

  • A Finance Manager's Guide to Business Projects and Change - showing how you can support projects in delivering strategic value creation as a Finance professional (worth $297)

  • New lessons to be added on a regular basis, supporting your growth in business-focused Finance skills, habits and behaviours

  • Assistance in starting up your own self-sustaining mastermind groups to provide encouragement and accountability

  • Access to the Supercharged Finance Student Community Facebook group for real-time peer support and inspiration

  • Available wherever you are in the world - all you need is an internet connection

Amazing Value!

$97 per month

Join Now!

What's so special about My Finance Coach?

 

Wouldn't it be great if there was training available that focused on your actual growth as a person and as a Finance professional,

... where you had someone leading you through, teaching and coaching you in the most important skills you need to progress all the way to CFO level?

Wouldn't it be good if Continuing Professional Development in Finance was really continual professional development, and not just a tickbox exercise to see how many courses you can attend or how many magazine and blog articles you can read?

Surely that would be much better than haphazard flicking through the course catalogues for things that look interesting to tick off your CPD for the year and use your allocated training budget?

I'm not going to stand here and knock other training courses, or other membership programmes. They're all run by great people teaching worthwhile subjects.

But I do want you to understand how My Finance Coach is different...

... I genuinely believe there's nothing like it for the personal and professional development of Finance professionals.

For one thing, there is training material that’s focused on helping you actually make more of an impact. It's not a big course library or like a smorgasbord where you can select from the list and just watch random interesting videos, read articles or attend webinars. We present learning in an order, to help you to build and grow.

So I'm not out to impress you or overwhelm you with the huge amount of training material. I've defined the core topics and skills if you want to really progress and move forward in your career and in delivering value in your business. And that is what we'll focus on.

And with the coaching and support opportunities, the community and the mastermind groups,

 

... the emphasis is on applying that learning, because that's the only way that you actually grow.

 

You don't grow by simply reading articles, listening to podcasts and watching videos. You only grow and progress by taking what you hear and read, and trying it out and changing what you do.

So, let me tell you. I'm not here to sell you CPD hours. I'm not here to sell you access to a huge library of content.

 

What I'm interested in is seeing you grow and develop and progress in your work and careers,

 

... to see you making a difference and making an impact in the business you work for.

So, if that's something that sounds attractive to you...

... if you're looking to really commit to growth and progression...

... then join us!

Join Us!

Design Principles Focused on Helping You Level Up in Business Impact and Personal Growth

  • Your career progress and personal growth is our priority
  • Training content focused and structured to avoid overwhelm
  • Aim to develop you as a business-focused Finance professional, but also to encourage your personal growth in character and leadership
  • Group support and on-demand learning helps to keep the costs down
  • No-one gets left behind! Go at your own pace, but always keep going
  • We are always open to changing and developing new ways to help you progress
  • Everyone has potential. Everyone can learn, develop and grow, and succeed.

Showing True Care

“My Finance Coach has provided me with organized and clear content, simplifying the complex world of Finance and Business Performance Management. The coaching calls have kept me on track towards my goals and have provided world-class techniques and feedback personalized to my journey. Andy and his team's vast knowledge and on-going support continues to impress me, always showing their true care for my personal and professional success!” – Darin Leonard, My Finance Coach member

What others are saying

Great motivator in day-to-day work

“The Drive! course is a great set of videos which really got me thinking about how the business does what it does, why it does it and how it can improve. It's also been a great motivator for me in my day to day work, remembering the purpose of what I'm doing in the moment, linking it to the strategy of the business and, at time, questioning whether it really needs to be done at all. The framework that's explained makes it easy to see the 'bigger picture' and break down the 'thinking' that needs to be done into chunks, whilst also a reminder of how and why it all fits together.” – Marie Forde, My Finance Coach member

Other comments about the Drive! course:

Great to help communicate with business colleagues

“Perfect: This is a very comprehensive overview of what Finance teams can do to drive business performance. Everything is well and easily explained and describes a framework with individual components and, perhaps more importantly, the inter-relation. Not only great if you want to think about what you can do to improve your value add, but also a great frame to explain to your business colleagues when they challenge you on the role of Finance.”

Fresh perspective

“The content... offered a fresh perspective.”

“… interesting and useful…”

“Drive! Has been great value for me and I am thankful for your work.”

Other great feedback:

Cool stuff!

“Man, really cool stuff you're doing. Love the value add for F&A professionals. I haven't seen anyone else put out this kind of content - keep up the good work!”

“I am big fan of your work. I really enjoy reading your emails and your thoughts about finance profession”

“I think your articles and advice are great and I will continue to look out for them and read them. Keep up the great work.”

“Hello Andy! Thanks a lot! Just wanted to write that you, do a great job!”

“I’ve learned a lot reading from your articles and watching your videos.”

Check out my LinkedIn profile if you want to see loads of great recommendations!...

… my favourite is, “If Carlsberg made Finance Directors…”! (Perhaps you’re too young to remember the classic Carlsberg adverts?) And that was from a non-Finance project manager.

And, my blog articles, webinars and videos have been very popular over the last few years.

I’ve been named in lists of “Finance thought leaders you must follow on LinkedIn” * published by Anders Liu-Lindberg of the Business Partnering Institute. Anders said, “… you’d be missing out if you didn’t pay attention to what Andy is doing.”

I’m also a contributor for CFO.University, the Business Partnering Institute and Generation CFO, and have appeared on podcasts and webinars for CIMA-AICPA, IMA and The Strength in the Numbers Show.

And I would love to have the chance to help you progress more confidently in your career in Finance. I’d like to be instrumental in your success!

Ready to join us?

 

Monthly subscription membership including (while you’re a member):

  • Regular live, interactive, online group coaching / support calls with an experienced Finance leader and mentor (a single 1-2-1 coaching session is normally $500)

  • Quality business-focused Finance learning material - guiding you from accountant to CFO. Including:

  • Drive! - our established online course teaching the fundamentals of business performance management (worth $497)

  • The Foundations of Influence and Leadership - our 12-week online program building your foundational behavioural skills (worth $997)

  • Finance Career Mastery - helping you to map out your learning, development and career moves on what we call the "success path from accountant to CFO") (worth $297)

  • A Finance Manager's Guide to Business Projects and Change - showing how you can support projects in delivering strategic value creation as a Finance professional (worth $297)

  • New lessons to be added on a regular basis, supporting your growth in business-focused Finance skills, habits and behaviours

  • Assistance in starting up your own self-sustaining mastermind groups to provide encouragement and accountability

  • Access to the Supercharged Finance Student Community Facebook group for real-time peer support and inspiration

  • Available wherever you are in the world - all you need is an internet connection

Amazing Value!

$97 per month

Join Now!

Still wondering if My Finance Coach is for you?

If you can answer, ‘yes’ to most of these questions, My Finance Coach will help you a lot:

  • Have you passed all your accounting exams?
  • Do you work in a Finance department?
  • Are you looking for personal advice, guidance and support to help you in learning, development and career progression?
  • Do you want to help the business your work for?
  • Do you want to get a reputation for being business-focused and commercial?
  • Are you keen to be the best you can be in your career in Finance?
  • Are you keen to keep learning?
  • Do you want cost-effective dynamic learning and coaching opportunities every month to boost your professional development and your business impact?

My Finance Coach is not for you if you still have more accounting exams left to pass. Wait until those are out of the way, otherwise you’ll get distracted and overloaded.

It’s also probably not for you if you’re looking for the easy route (because there isn’t one) or the magic formula to make you shine in your career!

(Seriously – it takes hard work on your part. There is no substitute. But we can help you to focus the hard work.)

Enrol now!

What difference will it make?

And let’s be clear what you’ll get out of being a member of My Finance Coach. And perhaps the best way to do that is to contrast the scenarios with and without membership:

Not a member

 

Very little guidance on what you need to learn, and how you can learn it, in order to progress

Short bursts of training, with maybe two courses a year as part of your “personal development plan” (if you’re lucky)

Very little follow up or encouragement to put your learning into practice 

 

Career progression guidance comes from either your manager or recruitment consultants, both of which are biased

The only career coaching normally available is generic and focuses on job hunting and interview techniques

You’re on your own to plot your career path, learn what you need and get where you want to go 

 

With My Finance Coach membership

Shown what it takes to become a business-focused Finance professional, and to get (if it all works out) from accountant to CFO

Access to online training material that will keep you going month after month

 

Get follow up and build accountability with regular interactive group sessions, self-sustaining mastermind groups and online community

Access to independent advice from both experienced Finance professionals and the peer groups described above

Career advice comes from decades of experience in the Finance function and can help you choose the next role to go for and how to maximize your current role

You’re surrounded by a supportive community to help you to keep up momentum, clarify your goals, and to keep learning and progressing

Sign Me Up!

Frequently Asked Questions

Ready to join us?

 

Monthly subscription membership including (while you’re a member):

  • Regular live, interactive, online group coaching / support calls with an experienced Finance leader and mentor (a single 1-2-1 coaching session is normally $500)

  • Quality business-focused Finance learning material - guiding you from accountant to CFO. Including:

  • Drive! - our established online course teaching the fundamentals of business performance management (worth $497)

  • The Foundations of Influence and Leadership - our 12-week online program building your foundational behavioural skills (worth $997)

  • Finance Career Mastery - helping you to map out your learning, development and career moves on what we call the "success path from accountant to CFO") (worth $297)

  • A Finance Manager's Guide to Business Projects and Change - showing how you can support projects in delivering strategic value creation as a Finance professional (worth $297)

  • New lessons to be added on a regular basis, supporting your growth in business-focused Finance skills, habits and behaviours

  • Assistance in starting up your own self-sustaining mastermind groups to provide encouragement and accountability

  • Access to the Supercharged Finance Student Community Facebook group for real-time peer support and inspiration

  • Available wherever you are in the world - all you need is an internet connection

Amazing Value!

$97 per month

Join Now!

* From article: “Here Are The Top Voices On LinkedIn In 2019: Finance, Accounting, And FP&A!” by Anders Liu-Lindberg (Jan 2020)